Louis Vuitton

Jan 2026

Louis Vuitton celebrates its heritage with the Monogram Anniversary Collection 2026, a series of imagery that highlights the house's signature coated-canvas goods. The campaign utilizes a clean, minimal aesthetic, placing subjects against neutral studio backgrounds to foreground the leather goods and denim-focused attire. Photographers Ezra Petronio and Julien Martinez Leclerc capture the collection with an emphasis on texture and soft, directional light. Fashion editor Marie-Amélie Sauvé leans into a polished, contemporary look, balancing structured handbags with relaxed-fit denim. The campaign features a diverse cast including Jonas Glöer, Annemary Aderibigbe, Charlotte Boggia, Dana Smith, Marylore Heck, and Xinye Wang, set against a consistent, high-contrast studio environment.

Vertical, Commercial, Clean

Luxury Fashion Houses

White Seamless

Advertising Campaign