Louis Vuitton
Louis Vuitton Men’s Pre-Fall 2025
Brand
Date
May 2025
Description
Louis Vuitton presents the Men’s Pre-Fall 2025 collection through an editorial fashion campaign that captures a coastal aesthetic. Photographed by Rosie Marks with creative direction by Pharrell Williams, the series uses natural light to highlight the seasonal apparel and accessories against environments ranging from sandy beaches to infinity pools. Fashion editor and stylist Matthew Henson styles the imagery, featuring model Mathieu Simoneau in layered ensembles. The campaign, which includes a split-level underwater perspective, emphasizes a clean and tactile approach to product presentation with a warm, editorial tone.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Camel
Pure White
Context
Advertising Campaign
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