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Louis Vuitton: KEYLOOKS CRUISE25

Date

May 2024

Description

Louis Vuitton showcases its latest collection in the KEYLOOKS CRUISE25 fashion video. Directed by Nicolas Ghesquière, the project highlights the season's silhouettes through a lens of precise craftsmanship and distinct environmental contrast. The film features models Awar Odhiang and Apolline Rocco Fohrer, with styling led by Marie-Amélie Sauvé and Florent Buonomano. The aesthetic relies on a clean, vertical presentation that balances architectural forms with atmospheric lighting. Hair by Duffy and makeup by Pat McGrath contribute to the overall visual finish, integrating texture and detail into each live-action sequence.

Style

Vertical, Cinematic, Warm, Clean

Techniques

Natural light

Color
Jet Black
Beige
Pure White
Context

Advertising Campaign, Brand Film / Corporate Video

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