Louis Vuitton
Future for Louis Vuitton
Brand
ProjectFuture for Louis Vuitton
Date
Dec 2025
Description
Louis Vuitton presents a focused portrait series featuring musician Future. The project highlights the house's latest menswear collection through a series of sharp, formal silhouettes. Photographed by Liam MacRae under the creative direction of Pharrell Williams, the imagery leans into a minimalist aesthetic. The compositions utilize reflective mirror panels and soft lighting to emphasize the tailoring and metallic hardware details, captured within a controlled, commercial studio environment. Fashion styling is provided by Matthew Henson, with grooming contributions from Nero on hair and Allie Smith on makeup.
Style
Vertical, Commercial
Industries
Luxury Fashion Houses
Color
Jet Black
Background
Grey Seamless
Context
Advertising Campaign
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