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Lifelock: Taxi

Date

Dec 2024

Description

Lifelock’s 'Taxi' commercial spot addresses digital security risks by illustrating the potential consequences of leaving personal devices unattended in public transit. The narrative centers on a passenger exiting a taxi, inadvertently leaving behind a laptop that contains sensitive medical records. Produced by Good Oil with creative execution from Dailey Ideas, the film utilizes a live-action technique to ground the story in a realistic, urban environment. Fin Design + Effects managed the post-production, contributing to the cinematic, clean visual style that maintains a professional tone throughout the project.

Style

Horizontal, Cinematic, Clean

Industries
Color
Golden Yellow
Jet Black
Background

Street

Context

TVC / TV Commercial

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