Lenovo
Backing Every Business with Eva Longoria
Brand
Date
Apr 2026
Description
Lenovo spotlights its commitment to entrepreneurship in 'Backing Every Business,' a campaign featuring Eva Longoria. Directed by Larissa Vermeulen, the spot captures the multifaceted nature of professional life through a polished, commercial lens. Moving between architectural settings and contemporary workspaces, the narrative employs natural light and clean visual techniques to maintain a focus on the subject. Production was handled by Tarot Pictures and Arts & Sciences, with post-production provided by Black Kite.
Style
Vertical, Commercial, Clean, Polished
Techniques
Natural light
Industries
Consumer Electronics
Color
Burgundy
Beige
Background
Living Room
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.