LaQuan Smith LaQuan Smith Spring/Summer 2025 Campaign 2025
About
The LaQuan Smith Spring/Summer 2025 campaign presents a series of editorial images that explore sharp tailoring and contemporary silhouettes. Photographed by Greg Swales with creative direction and styling by Carine Roitfeld, the collection centers on a neutral color palette and minimalist studio environments.
The imagery utilizes directional lighting and a clean, desaturated aesthetic to define the architectural cuts of the utility-style garments and intricate lace detailing. Casting, led by Onell Ednacot, brings a sculptural and theatrical mood to the session, supported by the work of makeup artist Ashleigh Ciucci.