Land Rover: The Crossing
Brand
Date
Nov 2025
Description
Land Rover presents The Crossing, an automotive advertisement capturing the performance of a white SUV navigating a remote, snow-covered arctic environment. The film leans into atmospheric visuals, pairing cinematic wide shots of icy terrain with interior perspectives from the driver and cabin, showcasing the vehicle’s utility in cold conditions. The production utilizes drone footage to survey the vast winter landscape, while desaturated color grading maintains a crisp, clinical tone throughout the narrative. Sound design by MAS-Music and Strategy provides a sonic backdrop that mirrors the stark, frozen setting.
Style
Horizontal, Cinematic, Desaturated
Techniques
Drone footage
Industries
Color
Pure White
Scarlet
Charcoal
Background
Snowfield
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.