Lacoste
Olympic Heritage Cortina d'Ampezzo 1956 Collection
Brand
Date
Jan 2026
Description
Lacoste channels a vintage alpine aesthetic for the Olympic Heritage Cortina d'Ampezzo 1956 collection. This sportswear campaign, captured by photographer Mitchell O'Neil, leans into a crisp, winter-ready palette through archival-inspired knitwear and technical outerwear. The series features model Luka Tesic and showcases the collection's details against both snowy, natural environments and clean, studio-lit backdrops. The photography utilizes bright, warm, and clean lighting to accentuate the textures of ribbed wools and puffers while maintaining a minimalist focus on the heritage-inspired motifs.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Sportswear
Color
Pure White
Cream
Context
Advertising Campaign, Lookbook
Associated creatives
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