Kroger’s 'Holiday' commercial centers on a narrative of seasonal reflection, following an elderly man as he prepares a signature family recipe. The 3D render/CGI spot centers on a cozy kitchen setting, tracking the protagonist as he consults a personal collection of handwritten notes and photographs to recreate a traditional dish.
Produced by All Of Us Here, the project leans into a warm and nostalgic aesthetic. The animation utilizes a cinematic visual language to focus on the intimate details of holiday preparations, connecting the act of cooking with personal history.