KitchenAid: Mix n Match
Brand
Date
Mar 2023
Description
KitchenAid brings its iconic stand mixer to the urban landscape in the 'Mix n Match' campaign. The spot features a high-visibility digital billboard integrated into a city skyline at dusk, highlighting the product through a dynamic, colour-shifting display. Developed by Zulu Alpha Kilo, the project employs a live-action technique and timelapse photography to document the interplay between urban lighting and the prominent out-of-home placement. The production focuses on a static, cinematic wide shot that contrasts the movement of metropolitan traffic with the changing hues of the digital graphic.
Style
Horizontal, Cinematic, Monochrome
Techniques
Timelapse
Industries
Background
Night Sky
Context
TVC / TV Commercial
Associated creatives
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