KFC: Mothers Day
Brand
Date
Mar 2023
Description
KFC’s Mother's Day campaign leans into a theatrical, lighthearted performance featuring a Colonel Sanders lookalike at the center of a dance troupe. The spot channels a cabaret aesthetic, set against a stage backdrop that frames the performance with sharp, high-contrast lighting. Produced with the creative input of Wieden+Kennedy New York, the campaign utilizes a live-action technique to capture the high-energy choreography. The production maintains a cinematic quality through its deliberate use of stage lighting, emphasizing the humorous tone of the "Chickendales" concept.
Style
Humorous, Horizontal, Commercial, Cinematic, Golden Hour
Industries
Color
Jet Black
Pure White
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.