Kaffebaren

Dec 2025

Kaffebaren’s comprehensive rebrand establishes a conceptual identity that blends historical alchemy with modern minimalist design. Developed by graphic designers Vetle Majgren Uthaug and Nicklas Haslestad, the project encompasses a full visual system ranging from bespoke typography and signage to coffee packaging and editorial print collateral. The aesthetic leans into a warm, earthy color palette of terracotta, muted yellow, and pink, offset by clean black typography. Technical execution incorporates both artistic vector illustrations and natural light photography, creating a cohesive look across physical and digital touchpoints. The project emphasizes tactile materials, utilizing emboss and deboss techniques on coasters and business cards to ground the brand's identity.

Commercial, Clean, Vertical

Typography

Restaurants

Advertising Campaign