Kaffebaren Rebrand 2025

About

This graphic design presentation sheet for the Kaffebaren rebrand features historical alchemical woodcut illustrations and explanatory text arranged on a muted yellow background. The layout includes diagrams labelled with figures and descriptions exploring themes of perfection, transformation, and the four elements in relation to coffee. Designed by Vetle Majgren Uthaug and Nicklas Haslestad, the piece presents a conceptual brand identity utilizing vintage engravings and minimalist typographic formatting. The composition is structured with clean horizontal and vertical dividing lines separating individual thematic blocks. The overall aesthetic is editorial and conceptual, blending historical iconography with modern corporate branding principles.