K-Way

Mar 2024

K-Way presents the R&D S/S 24 collection, a series of editorial fashion portraits that highlight the structural design of the season's technical outerwear. Shot by photographer Gabriele Rosati, the campaign focuses on the tactile textures of quilted jackets and layered knitwear within a controlled studio setting. The project leans into a clean and minimal aesthetic, utilizing soft, even lighting to accentuate the silhouettes and vibrant color palettes of the garments. With makeup by Elena Gaggero and modeling by Modu Fall, the editorial portraits maintain a consistent, warm visual identity across the collection.

Editorial, Vertical, Warm, Clean

High Street Fashion

White Seamless