Joseph: JOSEPH AW25

Feb 2025

The Joseph AW25 campaign presents a series of clean, minimalist editorial portraits that highlight the precise tailoring and tactile material focus of the collection. Shot against a seamless white studio backdrop, the imagery emphasizes the structure of layered wool, shearling, and leather, utilizing soft, even lighting to draw out the fine textures and deep autumnal palette of the garments. Photographer Phil Engelhardt and fashion editor and stylist Monika Tatalovic collaborate to define a sharp, sophisticated visual identity for the season. The work leans into a refined aesthetic, featuring models Fatou Kebbeh and Gaia Orgeas styled in monochromatic ensembles and intricate patchwork coats, with hair by Kiyoko Odo and makeup by Vassilis Theotokis providing a polished finish to the series.

Editorial, Vertical, Clean

White Seamless

Lookbook