Johnnie Walker
THE FIRST WOMAN ON THE MOON
Brand
ProjectTHE FIRST WOMAN ON THE MOON
Date
Apr 2025
Description
Johnnie Walker’s project, The First Woman on the Moon, delivers a cinematic narrative centered on the history of space exploration. The video utilizes archival-style montages, layering historical footage of rocket launches and lunar landings with imagery of vintage broadcast equipment and laboratory environments. Crafted by agency AlmapBBDO with production support from Mercuria Films, the piece leans into a high-contrast monochrome aesthetic. The execution employs a nostalgic tone, combining analogue film textures and lo-fi VHS elements to frame its exploration of historical aeronautical milestones.
Style
Horizontal, Cinematic, Monochrome, Nostalgic
Techniques
Analogue / film, VHS / lo-fi
Industries
Movie Studios
Color
Jet Black
Pure White
Background
Night Sky
Context
Brand Film / Corporate Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.