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Johnnie Walker: Bold Steps

Date

Feb 2025

Description

Johnnie Walker presents Bold Steps, a commercial campaign produced by Anomaly London that explores movement and social connection across urban nightlife and city environments. The project employs cinematic framing and warm, moody lighting to capture a series of scenes depicting diverse groups in motion. Through live-action technique, the narrative focuses on the energy of social gatherings and the rhythm of city streets. This work spans the alcoholic beverages sector, utilizing a horizontal format to emphasize dynamic transitions between indoor and outdoor settings.

Style

Horizontal, Cinematic, Moody, Warm

Color
Jet Black
Amber
Pure White
Background

Bar

Context

TVC / TV Commercial

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