Johnnie Walker
Strong Are the Women
Dec 2024
Johnnie Walker presents 'Strong Are the Women,' a cinematic commercial film that explores a narrative set within a rugged outdoor bar. Featuring a focus on atmosphere, the piece leans into natural light and desaturated tones to ground the setting in a distinct, tactile reality. Developed by agency partner AlmapBBDO, the production features a live-action technique that highlights the environment's textures. The project is supported by the production teams at Surreal Hotel Arts and Trine.cc, with post-production and VFX work contributed by Diego Morone VFX and Bleach. Original sound design and music are provided by Cabaret.
Horizontal, Cinematic, Desaturated, Warm
Analogue / film, Natural light
Alcoholic Beverages
Meadow
TVC / TV Commercial
