Johnnie Walker: Strong Are the Women
Brand
Date
Dec 2024
Description
Johnnie Walker presents 'Strong Are the Women,' a cinematic commercial film centered on a solitary protagonist within a rugged, open-air environment. The narrative unfolds at an outdoor bar, utilizing a desaturated palette and soft natural light to establish a grounded, atmospheric tone. Produced by Surreal Hotel Arts and Trine.cc with creative input from AlmapBBDO, the spot relies on live-action technique and an analogue film aesthetic. Post-production efforts from Diego Morone VFX and Bleach, alongside sound design by Cabaret, round out the technical execution for this alcoholic beverages sector project.
Style
Horizontal, Cinematic, Desaturated, Warm
Techniques
Analogue / film, Natural light
Industries
Color
Rust
Background
Meadow
Context
TVC / TV Commercial
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