Jacquemus presents Love In NYC, a fashion campaign that captures a series of urban interactions against the backdrop of a New York City cityscape. The project balances controlled studio editorial aesthetics with location-based photography, highlighting detailed tailoring and layered silhouettes.
The campaign features photography by Tom Kneller and fashion styling by Katie Burnett, with casting by Nafisa Kaptownwala. The visual execution leans into a clean, editorial look, utilizing natural light to define the textures of the collection's leather accessories and formal garments.
