Jacquemus

Apr 2024

The Jacquemus Bridal 2024 campaign is an expansive editorial fashion project that captures a series of coastal, outdoor wedding celebrations. The imagery, photographed by Oliver Hadlee Pearch, moves away from traditional bridal formality to embrace a candid, spirited atmosphere set against grassy cliffs, sandy beaches, and lush garden pathways. With fashion styling by Katie Burnett, the collection explores a palette ranging from monochromatic crimson and deep green tailoring to classic whites, utilizing sheer panels, floral appliqués, and wide-brimmed accessories to frame the models. The project channels a warm, natural aesthetic characterized by analogue film textures and bright, natural light. Set design by Felix Gesnouin grounds the scenes within evocative environments, from quiet coastal overlooks to playful, champagne-filled gatherings. The execution relies on the creative work of hair stylist Ramona Eschbach and makeup artist Vanessa Bellini to maintain a cohesive, clean look across diverse group portraits and candid movement shots.

Editorial, Vertical, Warm, Clean

Natural light

Luxury Fashion Houses

Advertising Campaign