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Intuit QuickBooks: All Your Business Finances in One Place

Brand
Intuit QuickBooks
Date

Jan 2024

Description

Intuit QuickBooks presents a commercial centered on the integration of financial management tools into professional and trade environments. The film uses cinematic camera movements and live-action technique to contrast the high-energy setting of a sports arena with the focused work of an electrician managing utility systems. Digital overlays demonstrate the interface within these professional workflows. Developed by agency FCB Toronto, the project leans into a warm aesthetic to highlight the utility of the software. The narrative shifts between professional sports staging and practical workplace scenes to illustrate how the platform organizes business finances in one location.

Style

Horizontal, Commercial, Cinematic, Warm

Industries
Enterprise & B2B Software
Color
Navy
Jet Black
Background

Sports Venue

Context

TVC / TV Commercial

Associated creatives

FCB Toronto
FCB TorontoAgency / Creative
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