Intel explores themes of athletic perseverance in the commercial film Letting Go, a piece that documents the physical intensity of training across multiple sports. The project transitions from the focus of a swimmer in an indoor pool to the raw discipline of boxers and gymnasts at work.
Produced by GREATERGOOD, the film leans into a cinematic, moody aesthetic. Through the use of atmospheric lighting and cool, muted tones, the work captures the solitary nature of growth and the commitment required for professional training.
