Logo
Three pasted posters featuring portraits of Tilda Swinton, David Bowie, and Steve McQueen with typographic quotes by the Institute of Contemporary Arts.
A long billboard displaying six distinct graphic posters mounted on a dark brick wall above a concrete street.
A smartphone interface displaying the Institute of Contemporary Arts Instagram profile against a dark background.
Signage for the Institute of Contemporary Arts displayed in front of a classical building exterior with ornate wall panels.
Interior view of Institute of Contemporary Arts showcasing plywood reception desk and framed posters on wood wall panels
A multi-panel collage of Institute of Contemporary Arts brand identity posters featuring bold typography and portraits.
Three pasted posters featuring portraits of Tilda Swinton, David Bowie, and Steve McQueen with typographic quotes by the Institute of Contemporary Arts.
A long billboard displaying six distinct graphic posters mounted on a dark brick wall above a concrete street.

Institute of Contemporary Arts Brand Identity 2022

About

The Institute of Contemporary Arts brand identity project establishes a comprehensive visual language spanning physical, architectural, and digital environments. Led by graphic designer Chris Chapman, the system integrates bold, expressive typography with archival portraiture, anchoring the institution’s aesthetic across varied mediums. Motion designer Jack Collis extends this identity through dynamic logo sequences and geometric transformations. The work, captured by photographer Philip Vile, manifests in diverse formats ranging from wheat-pasted street posters and large-scale outdoor signage to mobile-optimized UI layouts. The result is a clean, graphic approach that utilizes a distinct palette of primary and secondary tones to articulate the organization's cultural focus.

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