IKEA: The Room
Brand
Date
Jan 2026
Description
IKEA’s The Room is a commercial production that centres on the potential of domestic spaces. The film follows a young couple as they encounter an empty, unfurnished room, shifting the focus toward interior design possibilities. Produced by BWGTBLD, the piece employs a cinematic live-action technique to ground the narrative in a minimalist setting. Post-production and visual effects provided by bEpic further define the atmosphere of the space. Additional credits include editing by Cabin Edit, media management by Kraatz Studios, and music and sound design by Staub Audio.
Style
Horizontal, Cinematic
Industries
Color
Camel
Navy
Jet Black
Background
Living Room
Context
Brand Film / Corporate Video
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