Hyundai: Across The Spiderverse
Brand
Date
Feb 2025
Description
Hyundai leans into cinematic storytelling with this dynamic animation for the Across The Spider-Verse crossover. The project integrates the automaker's electric vehicle line directly into a high-energy urban narrative, utilising comic-book-inspired visual effects to bridge the gap between automotive design and feature film aesthetics. Produced by All Of Us Here, the sequence employs rapid camera movements and stylized cityscapes to maintain a fast-paced rhythm. The visual execution relies on retro-leaning palettes and vibrant animation techniques to emphasize the vehicle's modern silhouette against a shifting, stylized backdrop.
Style
Horizontal, Action, Cinematic, Retro
Techniques
Animation, VFX / visual effects
Industries
Color
Silver
Jet Black
Background
Street
Context
TVC / TV Commercial
Associated creatives
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