Logo

Hulu

This Fool S2
Brand
Date

Jul 2026

Description

Hulu’s campaign for the second season of This Fool leverages a dynamic mix of live-action technique and drone footage to introduce viewers to the series' unique setting. The promotional sequence highlights the everyday interactions and humorous character beats central to the show’s narrative. Featuring sweeping aerial shots of palm-lined streets paired with intimate interior scenes, the visuals establish a grounded, cinematic aesthetic. Post-production visual effects by William McVay refine the sequence, bridging the gap between residential life and the broader neighborhood landscape.

Style

Horizontal, Cinematic

Techniques

Drone footage

Industries

Streaming Platforms

Background

Aerial View

Context

Brand Film / Corporate Video

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