H&M
H&M MAN MOVE SS25
Brand
ProjectH&M MAN MOVE SS25
Date
Jan 2025
Description
The H&M MAN MOVE SS25 campaign highlights the latest collection through a series of focused studio portraits. Captured by photographer Alejandro Sonoro, the imagery employs a clean aesthetic to emphasize the functional design of the athletic apparel. The series features models Barak Shamir and Sergio Perdomo, with hair styling by Henrik Haue. Utilizing monochromatic palettes and intentional chiaroscuro lighting, the project leans into a minimalist editorial style that prioritizes the texture and silhouette of the sportswear collection.
Style
Editorial, Vertical, Monochrome, Clean, Commercial
Industries
Sportswear
Color
Jet Black
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.