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Man wearing a beanie and sweatshirt sitting down against a dark background for the H&M MAN MOVE SS25 campaign.

H&M H&M MAN MOVE SS25 2025

About

This monochrome fashion campaign image for the H&M MAN MOVE SS25 project features a male model seated against a dark studio background. He wears a beanie, a crewneck sweatshirt with subtle typographic detailing, matching trousers, and sneakers. The portrait is captured by photographer Alejandro Sonoro with hair styling by Henrik Haue, presenting a clean and focused commercial aesthetic.

Brand

H&M

Project

H&M H&M MAN MOVE SS25 2025

Keywords

man wearing beanieman in beaniemanbeaniesweatshirttrouserssneakers

Credits

Alejandro Sonoro
Photographer
Henrik Haue
Hair Stylist
Barak Shamir
Model
Sergio Perdomo
Model

Styles

EditorialVerticalMonochromeClean

Techniques

Analogue / film

Industries

High Street Fashion

Background

Black Seamless

Context

Advertising Campaign
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