Hinge: It’s Funny We Met -Raquel & Libert
Brand
Date
Aug 2025
Description
This commercial campaign for Hinge, titled 'It’s Funny We Met -Raquel & Libert,' centres on a dialogue between a couple perched on a gravel rooftop. The narrative captures their interaction within an outdoor setting, defined by a palette of warm, golden hour hues. The project was developed by agency Birthday with production by Somesuch. The film utilises a live-action technique to ground the encounter in a candid, naturalistic atmosphere, relying on natural light to inform the visual mood of the rooftop sequence.
Style
Horizontal, Commercial, Warm, Golden Hour
Techniques
Natural light
Industries
Color
Jet Black
Beige
Background
Rooftop
Context
TVC / TV Commercial
Associated creatives
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