Hermes
Hermes S/S 25 Show Teaser
Sep 2024
The Hermes S/S 25 show teaser presents a focused look at the upcoming collection through a series of editorial and commercial portraits. The project centres on a minimalist aesthetic, utilising clean, neutral backdrops and natural light to highlight the garment silhouettes and material textures. Creative direction is led by Charles Levai and Kevin Tekinel, with photography by Drew Vickers. The visuals feature model Chu Wong in a series of layered, monochromatic looks, alongside detailed product shots of tan leather and canvas accessories designed by Nadège Vanhee-Cybulski. The project features styling by Jodie Barnes, hair by Gary Gill, and makeup by Gregoris Pyrpylis, with casting managed by Julia Lange.
Vertical, Clean
Natural light
Luxury Fashion Houses
White Seamless
Advertising Campaign
