Hermes
HERMÈS - AH25
Brand
ProjectHERMÈS - AH25
Date
Jun 2025
Description
The Hermès AH25 campaign, photographed by Tanya and Zhenya Posternak, presents a refined focus on the collection's textural and architectural elements. The visuals center on intricate details like leather piping, pinstriped knits, and braided tassel accents, framed through a blend of soft and hard light. Fashion styling by Delphine Danhier emphasizes the brand's graphic silhouettes, layering coats and silk scarves against linear, shadowed backdrops. With contributions from hair stylist Tom Wright and makeup artist Marie Duhart, the imagery features models Chudier Billy and Xiuli Jiang, capturing the tactile and polished aesthetic of the season.
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