Heinz: Lost In Love Tennis
Brand
Date
Jul 2025
Description
Heinz brings its condiment portfolio to the court in 'Lost In Love Tennis', a project produced by Wieden+Kennedy London. The film centers on a spectator who prioritizes his meal amidst the high-energy atmosphere of a match. Shot with a documentary aesthetic, the piece utilizes natural light and an analogue film texture to ground the brand within a classic sporting context. The production emphasizes the action of the moment, focusing on the character's interaction with the product in a busy crowd.
Style
Documentary, Horizontal, Action, Clean
Techniques
Analogue / film, Natural light
Industries
Event
Australian Open
Color
Royal Blue
Cream
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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