Heineken
Beer Porn
Brand
ProjectBeer Porn
Date
Feb 2025
Description
Heineken’s "Beer Porn" commercial spotlights the sensory details of the pour through a series of rhythmic macro shots. The production, managed by All Of Us Here, focuses on the movement of amber liquid and the mechanics of carbonation within the glass. Utilizing high-speed capture and a shallow depth of field, the piece isolates the interplay between the glass and the carbonated pour. The execution relies on high-contrast studio lighting to define the textures of the liquid and the brand’s signature packaging.
Style
Horizontal, Cinematic, Warm, Clean
Techniques
High-speed / freeze
Industries
Alcoholic Beverages
Color
Forest Green
Rust
Pure White
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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