GQ Australia
Gucci
Jan 2025
GQ Australia presents a fashion editorial series showcasing the latest Gucci collection. Through a sequence of studio portraits, the project highlights sharp tailoring and bold accessories against a series of graphic, color-blocked backdrops. Photographed by Levon Baird, the imagery leans into a clean and saturated aesthetic, using geometric arrangements to emphasize the textures of the apparel. Fashion stylist Ewan Bell complements the graphic set design with layered silhouettes and patterned ensembles. The editorial utilizes a mix of natural light and directional studio lighting to define the formal lines of the garments and the distinct monogram patterns central to the collection.
Editorial, Vertical, Clean
Luxury Fashion Houses
Advertising Campaign, Editorial
