Google: Lullaby
Brand
Date
Feb 2023
Description
Google's Lullaby campaign focuses on the intimate, domestic experiences shared within the home. The project highlights the brand's presence in daily life through a quiet, cinematic narrative. The film features a father tending to his child, captured through a warm, live-action technique. The production leans into a soft, nighttime atmosphere, emphasizing the emotional connection between the pair within their nursery setting. Creative development was led by agency partners BBH USA, with production executed by WORK USA.
Style
Horizontal, Cinematic, Warm
Industries
Color
Navy
Beige
Background
Bedroom
Context
TVC / TV Commercial
Associated creatives
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