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Genesys x Laver Cup

The Next Level of Experience Continues
Date

Jun 2026

Description

Genesys and the Laver Cup collaborate on this commercial campaign, capturing the intersection of professional tennis and high-performance strategy. The project leverages live-action technique and cinematic framing, alternating between controlled studio portraiture and expansive, wide-angle drone footage of arena environments. Produced by ONLYCH1LD and Milkhaus, with production services provided by Max Cooper and Orlando Film, the campaign highlights team dynamics through a series of focused, high-energy sequences. The visual language maintains a clean aesthetic, emphasizing the competitive intensity of the tournament through detailed studio lighting and active field captures.

Style

Horizontal, Action, Cinematic, Clean

Techniques

Drone footage

Industries

Tennis

Event

Australian Open, Wimbledon

Color
Royal Blue
Crimson
Background

White Seamless

Context

Brand Film / Corporate Video

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