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GEICO

Alexander Graham Bell Takes A Call
Brand
Date

Jun 2026

Description

GEICO returns to its signature brand of offbeat humor with the commercial spot, 'Alexander Graham Bell Takes A Call.' Produced by SMUGGLER, the film leans into a historical setting, centering on a man in 19th-century attire taking a call on an antique telephone from a private theatre box. The production utilizes live-action techniques to contrast the quiet period drama of a Victorian-era play with the sudden interruption of modern-day insurance inquiries. The cinematic aesthetic is achieved through detailed period set design and costume work, maintaining a humorous tone throughout the execution.

Style

Humorous, Horizontal, Cinematic, 1980s

Industries

Insurance

Color
Chocolate
Jet Black
Background

Theatre

Context

TVC / TV Commercial

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