Gap
GapStudio Winter 2025 Collection
Nov 2025
The GapStudio Winter 2025 collection campaign highlights a shift toward structured tailoring and textural depth within the high street fashion market. Captured in a series of minimalist studio portraits, the imagery leans into a clean, editorial aesthetic that emphasizes sharp silhouettes and sophisticated layering. Photographer Mario Sorrenti and creative director Zac Posen anchor the visual direction, utilizing consistent studio lighting to showcase tactile fabrics like velvet, corduroy, silk, and faux fur. Fashion direction by Alastair McKimm brings a cohesive, modern edge to the collection, with beauty details provided by hair stylist Recine and makeup artist Aaron de Mey. The result is a refined, commercial lookbook that prioritizes garment construction and minimalist composition.
Editorial, Vertical, Clean
High Street Fashion
White Seamless
