Future Fair
Brand Identity






Jul 2022
Future Fair introduces its comprehensive brand identity, a project centered on cohesive graphic design and visual storytelling. The work spans physical and digital touchpoints, integrating bold serif typography and a warm palette of terracotta, burgundy, and vibrant orange across event signage, printed programs, and promotional collateral. Developed by DoThings, the identity leans into clean, expressive layouts that are brought to life through photography by Keenon Perry. The campaign utilizes natural light and documentary-style compositions to ground the event’s graphic elements within urban, street-level environments, effectively bridging the space between digital artist features and physical fair materials.
Horizontal, Commercial, Clean
Festivals & Events