Brand
ProjectBrand Identity

Future Fair Brand Identity 2022
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Description
This image captures a group of people standing outside a dark brick building storefront featuring large, bold red and yellow signage reading Future Fair in the window. The composition emphasizes the contrast between the silhouetted figures in the foreground and the vibrant graphic panels displayed behind the glass. Natural lighting highlights the urban architectural details and the varied casual attire of the pedestrians. Photographed by Keenon Perry with graphic design by DoThings, this shot forms part of the brand identity project. The street-level perspective establishes an observational, documentary feel for the commercial environment.