Fucking Young: POKEDEX
Brand
Date
May 2025
Description
POKEDEX is a fashion editorial series for Fucking Young that interprets pop-culture nostalgia through a contemporary streetwear lens. The project captures an eclectic mix of textures and youth-centric motifs, utilizing layered silhouettes, graphic prints, and playful accessories like horn-embellished headwear and character-themed accents. Photographer Adri Cuerdo frames the subjects against weathered urban stone, classical architecture, and suburban streetscapes. The execution leans into a clean, editorial aesthetic, relying on consistent natural light to emphasize the vibrant color palette and intricate styling of the garments.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Context
Editorial
Associated creatives
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