Frieze Magazine: Frieze Week London

Oct 2025

Frieze Magazine presents the cover for its Frieze Week London edition, featuring a graphic composition that prioritizes symmetry and texture. The editorial cover utilizes a flat lay arrangement, organizing toasted marshmallows against a metallic silver background to create a precise grid. The aesthetic leans into a minimalist sensibility, punctuated by the vibrant tones of hand-painted matchboxes. Photographer Adrien Dubost captures the subject with bright, consistent lighting to emphasize the material contrast between the organic shapes of the marshmallows and the geometric packaging. Set designer Gemma Tickle developed the precise spatial layout for this editorial project, framing the bold FRIEZE WEEK typography.

Editorial, Vertical, Clean, Minimalist

Fashion Week

Metal Texture

Editorial