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Black and white portrait of a model in a patterned buttoned shirt and textured skirt standing outdoors in front of a residential building.
Monochrome portrait of a woman with textured dark hair wearing a feathered garment against a plain white background
Monochrome fashion portrait of a model in a patterned strapless top and long skirt against a white seamless background.
Model wearing a dark fluffy jacket and textured skirt holding a patterned bag against a white backdrop for HERO USA.
Model standing on a city street wearing a houndstooth blazer, button-down shirt, and jeans for Freeze Frame by HERO USA
Model standing against a white seamless background wearing a black oversized blazer and matching trousers.
Model with voluminous curly hair wearing a leather jacket with fur lining outdoors in front of a residential building
Model standing wearing a textured black coat against a plain white background
Model with long hair wearing a white tank top, black fur-trimmed coat, and trousers against a white background
Model wearing a black long-sleeve top and trousers against a white seamless background
Model with voluminous dark hair wearing a patterned halterneck gown and dark shoes against white seamless background
Model in white buttoned shirt and patterned trousers against a plain white background for Hero USA Freeze Frame
Portrait of a woman with long dark hair wearing a light trench coat outdoors against a blurred building background
Model in textured fur jacket and cargo trousers holding a striped shoulder bag against a plain white background.
Monochrome portrait of a model with short hair wearing a draped black and light-coloured top against a building exterior.
Model with voluminous afro hairstyle wearing a black leather jacket and dark trousers against a white background
Close-up monochrome portrait of a person with long dark hair against a white background
Model with short dark hair wearing an oversized dark denim jacket with folded collar against a clean white background
Model with voluminous afro hairstyle wearing a long coat and striped scarf against a white background
Black and white portrait of a model in a patterned buttoned shirt and textured skirt standing outdoors in front of a residential building.
Monochrome portrait of a woman with textured dark hair wearing a feathered garment against a plain white background
Monochrome fashion portrait of a model in a patterned strapless top and long skirt against a white seamless background.

HERO USA Freeze Frame 2026

About

Freeze Frame is a recurring fashion editorial series for HERO USA, characterized by a stark monochrome palette and a commitment to minimalist studio and environmental portraiture. Photographed by Arseny Jabiev, the work channels an editorial focus through high-contrast lighting and clean, vertical compositions that emphasize textile depth and silhouette. The project balances structured, tailored garments with organic, documentary-style settings, shifting between plain white seamless backgrounds and residential city exteriors. Through a blend of analogue film aesthetics and natural light, the series highlights tactile details in leather, knitwear, and structured outerwear. Styling by Jermaine Daley anchors the visual narrative, with hair by Adam Markarian and makeup by Ayaka Nihei contributing to the refined, high-fashion aesthetic.

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