Formist
Brand Identity







Mar 2021
Formist presents a comprehensive brand identity project centered on experimental typography and minimalist design. The work explores structural communication through a series of large-scale monochrome posters that serve as both environmental graphics and graphic design artifacts. The visual execution relies on high-contrast black and white compositions, focusing on abstract glyphs and geometric forms. By integrating these elements into a corporate office setting, the project demonstrates how typography functions within a professional interior, utilizing natural light to emphasize clean lines and precise paper textures. The project channels a minimalist aesthetic, incorporating varied print studies and character sets. This focus on stark, modern graphic communication reinforces the identity's technical approach to branding.
Clean, Minimalist, Horizontal
Office
Advertising Campaign