Fidelity
Be Invested Campaign: BTS Split Screen
Feb 2025
Fidelity's 'Be Invested' campaign offers a look at the production process through a split-screen documentary sequence. The project contrasts black-and-white storyboard sketches with live-action footage, mapping the evolution from conceptual development to the final cinematic execution. The edit explores financial investment themes through a series of domestic and urban vignettes. Technical contribution spans the production and post-production stages, incorporating VFX and animation elements to illustrate the transition from initial design to final output. Creative development was led by AnalogFolk and Universal McCann, with production handled by Untold Fable and additional post-production and sound design provided by Suite Post.
Documentary, Horizontal, Cinematic, Clean
Animation, VFX / visual effects
Investment & Wealth
Brand Film / Corporate Video