Feilden Fowles
Brand Identity
Brand
ProjectBrand Identity
Date
Apr 2021
Description
Feilden Fowles commissions A Practice for Everyday Life for a comprehensive brand identity project. The design system utilizes a minimalist visual language, anchored by clean typography and a refined, modern aesthetic. Stationery and collateral feature tactile paper textures in olive green and off-white, contrasted by sharp, restrained sans-serif lettering. The identity incorporates geometric logo marks and balanced layouts, leveraging generous negative space to emphasize a professional, architectural sensibility across all print materials.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Color
Cream
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