FedEx
Next
Brand
ProjectNext
Date
Feb 2025
Description
FedEx explores the intersection of global commerce and logistics in this commercial, 'Next.' The project follows a central character through a series of shifting environments, ranging from a professional design studio to a workshop set against a desert backdrop. Produced by All Of Us Here, the film employs cinematic storytelling to navigate these distinct spaces. The work utilizes vibrant lighting transitions and stylized set designs, leaning into a warm aesthetic while maintaining a live-action technique.
Style
Horizontal, Cinematic, Warm
Industries
Vehicle Rental & Rideshare
Color
Pure White
Jet Black
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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