Fake Fashion
Editorial Films
Brand
ProjectEditorial Films
Date
Jul 2026
Description
Fake Fashion presents a series of editorial films that explore avant-garde aesthetics through a series of digital transformations. The project utilizes high-contrast lighting to center on models whose features shift through detailed metallic sequins, intricate crystal patterns, and skull motifs. Produced by GREATERGOOD, the work leans into a monochrome palette, layering sharp framing with bold, repetitive typographic overlays. The execution incorporates clean animation and precise VFX to anchor the brand's visual identity across the sequence.
Style
Vertical, Cinematic, Monochrome, Clean
Techniques
Animation, VFX / visual effects
Color
Jet Black
Pure White
Background
Black Seamless
Context
Brand Film / Corporate Video
Associated creatives
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