Etsy: Clothing Summer
Brand
Date
Jul 2025
Description
Etsy’s latest summer campaign brings the platform's focus on handmade and artisanal goods to the forefront, showcasing a curated selection of apparel and home decor. The project unfolds through a series of lifestyle vignettes that highlight hand-crafted jackets, ceramic homeware, and seasonal accessories within varied domestic interiors. Produced by Local Boy, the film leans into a clean, inviting aesthetic. By integrating creator credits directly alongside product overlays, the work underscores the personal connection between independent makers and their craft. The campaign utilizes natural lighting to maintain an authentic, warm atmosphere across each scene.
Style
Horizontal, Commercial, Warm, Clean
Industries
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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